Improve customer experience via better usage of data and analytics, use of digital channels to reach customers/citizens, use of self-service by customers/citizens
Digital business technologies impact: cost savings/ operational efficiency, customer analytics & business intelligence, existing product or service improvement, new business model development, operational agility and speed to market, new product or service creation
Technology areas: Cyber/information security, Business intelligence/data analytics, API architecture, Digital business initiatives, Artificial intelligence/machine learning, Cloud services/ solutions, Customer/user experience